logotaste

Fukkouen is a Japanese tea brand that manufactures and sells using mountainous land of 500m in altitude located in Nara, Japan. We are raising about 100 years traditional organic cultivation and organic pesticide. Initially I was asked for the package design of tea but developed to the corporate identity and designed the brand. The symbol mark is designed from the Fukkouen English initials "F" thought inspired by the shape and impression of tea ceremony on the soft line of the curve considering the development of branding.

Tea of Fukkouen
Art director: Toshiyasu Nanbu, Mayuka Nanbu
Designer: Mayuka Nanbu
Client: Fukkouen
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